What We Do Is Famous

Named the Best Destination Marketing Organization in the U.S. by Skift Meeting Awards.

Take a look at this stunning view of the one and only Las Vegas strip during the day with a focus on The Luxor.

About the LVCVA

As the nation’s leading destination marketing organization, we helped shaped the Las Vegas into iconic brand recognized around the world.

LVCC West Hall Entrance

Las Vegas Convention Center

Creating Value for Stakeholders, we deliver growth and prosperity to the Las Vegas economy. Here's how we do it:

Destination Marketing

Trends and Research

Marquee Destination Events

Transportation Development

How many people travel to the Las Vegas area? Based on 2024 Stats

Visitor Volume

41.7 M

Convention Attendance

6.0 M

What is the economic impact of the Las Vegas tourism industry? Based on 2024 Stats

Direct Visitor Spending

$ 55.1 B

Total Economic Impact

$ 87.7 B

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